October- House is an English Tailors, situated in the heart of London, between High Holburn and Tottencourt Road.
October- House is a small studio, with the view to expand in the near future.

Dave Berry, and Neil Fennel are the co-owners of October house, with Gabrielle John being the managing director.

October House has dressed the likes of; David Gandy for the Elle style awards, Scott Parker for his interview with Sport magazine and Craig Charles, just to name a few.

October House has also been mentioned in Cosmopolitan, Apetogentleman, FHM, Esquire, and many more.


All the measuring and design selections are made in the studio with the clients, and the Construction is then made in the other London studio, and sometimes sent to the other studio in Leeds.

A normal day starts at 9.30 for me, and will go onto about 6pm, sometimes later if a client would like a later appointment.

So far whilst working at October house, I have been working alongside Gabriel John, who has been teaching me what he knows within the industry. Before working for October House, Gabriel worked along Savil Row, where he gained most of his knowledge of the tailoring industry, he also spent a few years in Turnbull and Asser.
Gabriel has been teaching me how to measure properly for a suit, and has also been teaching me how to take in alterations.


Once the alterations that I have taken on the suit are completed, and double checked by Gabriel I have then been taking the suits to the other Studio in London to sew the alterations. I have been working with a lady called Tian when it comes to the construction side.

I have also been learning the selling and business side of the company. Gabriel has been teaching me the correct procedure and manor isms to sell a suit, and more importantly to sell a suit that the customer wants, and would wear and not so much a suit that the sales person would want them to wear.
I have also been dealing with the cloth mills to order the correct amounts of cloth and lining for the suits, and making sure that the cloth numbers that I put down are correct.
Gabriel has been double checking my orders are correct before I send them through the the mills and the other studios, and so far so good :)

Friday was a very long day, I was up at 6.30am to travel up to Leeds with Gabriel, to drop off Craig Charles' suit, and to take measurements for two other clients, and to also check in on the studio in Leeds, to make sure that all is running smoothly up there, and all the orders are going through OK.

This week I Gabriel is letting me work on my own client. He will be working along side me, and watching to make sure that everything I am doing is correct. I will measure the clients and then take note of these measurements. I will then show the client the cloth and lining books that we have so the client can choose what he wants. During this process I will also discuss the different options that my client can have within his suit; Single breasted, number of buttons, notched lapel, peaked lapel, slanted or straight pockets etc. I will then take the measurements and requirements to Tian to work on the pattern cutting together. I will watch Tian do this and she will show me how its done!
One of the machinists will sew most of the suit, but I will do little things like sewing in the darts, binding the fly front, and then hand felling the hems of the trousers.
My client will then come into the studio for what we call first fit, this is to make any slight alterations and changed to the suit, normally involves removing slight drape of the jacket. I will then take this back to Tian's where we can work on the alterations together ready for the final fit where the client can then take home the suit :D

I am really excited about working here, and am loving it so far. The placement is only short, but I am staying and working right up until September!